Stop Being The Ignored Web Designer

Become The Marketing Expert Local Businesses Call When They Need Results

Work directly with Lee Blue to DoubleStack your business.

Proven over 8 years with hundreds of web designers growing thousands of local businesses.

The Complete System

Leads: Start conversations with business owners who are genuinely glad you reached out.

Clients: Turn those conversations into paying clients in a single no-pressure meeting.

Solution: Install a proven marketing system that gets your clients found on Google, generates leads, and builds repeat business.

Personal Video Coaching

Everything is fully documented with starter sites, playbooks, and step-by-step guides, so you always know what to do.

DoubleStack is capped at 50 members because I make Loom video breakdowns for each person showing you exactly how to apply each step in your business.

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Years in Web Design
YouTube Subscribers
Years Mentoring
Trustpilot Rating

What Web Designers Are Saying

Paul

Lee coached me on sales calls. Now I’m getting more clients. I also learned how to get my clients more customers, which is what I really want.

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Dave

Dave

Landed 7 new clients in 9 days. Now, he’s projecting to make $250,000 in revenue this year, working from home. No employees.

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Joe

Joe

Went from struggling to find clients to making over $200,000 per year.

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George Hatzigeorgiou

George

I learned how to communicate my value, and position my services to confidently close $10,000+ clients.

Read on Trustpilot

Disclaimer: Individual results depend on effort, market, and other factors. These testimonials represent individual experiences and are not guaranteed.

Read more reviews on Trustpilot →

I’m Lee Blue. I’ve been running my own web agency for over 20 years.

I’ve spent the last 8 years personally helping hundreds of web designers become top-earning digital marketing experts.

The shift isn’t about selling websites. It’s about becoming the trusted marketing expert that clients pay month after month because you’re the reason they’re growing.

Most web designers never make this shift. They stay stuck chasing cheap web design projects while the clients they really want to be working with hire somebody else.

Stop being the struggling web designer and become the locally famous marketing expert that business owners in your community rely on when they need results.

Lee Blue

The DoubleStack System

Based on hundreds of web designers growing thousands of local businesses.

Local Legends website

Starter Site Included: You get a pre-built Local Legends site ready to launch on day one. Install our WordPress version or mirror the structure using your favorite tools.

PILLAR 1 – Get Leads

Start Conversations With The Best Local Businesses In Your Community

Local Legends is our lead generation system with a response rate 10 to 20 times higher than traditional outreach.

You build a website featuring the local businesses everyone would feel great supporting and recommending. When you find one that deserves to be featured, invite them to book a Zoom call for their spotlight interview.

Business owners respond because you’re offering free visibility in their own community. You don’t start with pitching or selling. You start by leading with value.

You get every email template, Facebook strategy, and outreach script we’ve tested, plus the Spotlight Call script that sets the stage for turning your spotlight interviews into paying clients.

PILLAR 2 – Land Clients

Close Clients In 1 Call Without Proposals or Awkward Follow Ups

You present your offer. The client says yes. You collect your first payment – all in the same call.

If a call doesn’t close, send me the Zoom recording, and I’ll record a personal Loom video breaking down exactly what happened and how to improve so you’re ready for the next one.

Even the DoubleStackers who have been selling websites for years tell me these are the biggest sales insights they’ve ever had.

I’ll personally review your sales calls and show you exactly how to keep getting better.

Starter Site Included: You get page structure and AI prompts for copy that ranks on Google, Google Maps, and AI search. Install our WordPress version or mirror the structure using your favorite tools.

PILLAR 3 – Results That Keep Clients Paying

Give Your Clients 3 New Revenue Engines

You get the step-by-step blueprint for turning on three revenue engines for every client.

  • Buy Now. Rank your clients in Google’s Map Pack in as little as 45 days so they show up when people are ready to hire them.
  • Buy Later. Nurture interested leads into paying customers through lead magnets and drip campaigns.
  • Buy Again. Turn one-time customers into repeat buyers through email and social media.

This is how you earn $5,000 to $20,000 per year in recurring revenue per client instead of selling one-off websites.

White-Label Teams Included

Become a full-service agency with our teams working under your brand.

Scale Without Hiring or Burning Out

You get access to our internal teams for:

  • Ads (Google and Meta)
  • Social Media Management
  • Copywriting
  • SEO

Our white-label teams are all DoubleStack graduates based in the United States. No timezone issues or language barriers.

You get customized packages based on what your clients actually need, not generic one-size-fits-all stuff.

DoubleStack white label team leaders

Gabe (left) is the head of our white-label SEO team.

Robyn (right) is the head of our white-label ads and social media teams.

Our white-label teams do three things for you:

Train you. The leaders of our teams join our weekly calls once a month to keep you informed on what’s working now. So when a client asks about SEO or ads, you have a confident, current answer. Or, if you want to handle the implementation yourself, you’ll know how. Whether you use our teams long-term or eventually bring fulfillment in-house is up to you.

Help you land clients. Gabe records a custom “How We Rank You” video showing each prospect exactly how to win on Google. Robyn records a custom “Traffic Drivers” video showing how ads and social will bring them leads. You get everything at discounted white-label rates. Just mark up the price and keep the difference.

Prove it’s working. You get monthly reports under your brand that you can pass directly to your clients. No extra work on your end. Your clients see constant improvements, which keeps them paying month after month.

We don’t just do the work. We help you land clients. You get high-end support at white-label prices.

Pricing: Packages start around $500/month with a recommended 20% resale margin built in.

Lee Blue mentoring web designers

The DoubleStack Program

This Is a Mentorship, Not Just a Course

I’ve talked to thousands of web designers who are done buying courses. They spent the money, watched the videos, and ended up exactly where they started.

DoubleStack is the opposite of that.

You work with me directly. Every day.

We build your Local Legends community together. We debug your sales calls together. We optimize your clients’ sites together. When you land your first $10,000 client, you get this trophy.

The more you talk to me, the faster you get results.
When results matter, you don’t want to be guessing.

Join DoubleStack

Success Without Guessing

Everything Is Fully Documented

On top of the daily personal coaching, you get access to our complete library of playbooks and how-to guides. Google Business Profile management. Client interview scripts. AI prompts for every step of the process. Email templates for Local Legends outreach. Service agreements and contracts. Tutorials for building tools like the Google Review App and digital business cards.

These resources exist so you never have to start from scratch. But they’re secondary to the mentorship. The playbooks support the coaching. The coaching is what gets you results.

Who This Is For

  • You can build websites. WordPress, Webflow, AI-assisted, etc. are all fine.
  • You want to work with local businesses in your own community.
  • You’d like to add at least $50,000/year in new revenue (not just a few extra projects).
  • You execute. You show up. You do the work. I’ll coach you, but I can’t do it for you.

Who This Is Not For

  • If you’ve never built a website before, this isn’t the right starting point.
  • If you’re looking for a get-rich-quick shortcut, this is the wrong place. This takes work.
  • If you rely 100% on AI and can’t follow the DoubleStack site structure blueprint.
  • If you don’t want to be the locally famous marketing expert in your town.

RESULTS

Meet Some DoubleStackers

Joe’s Journey to $200k/year

Dave Is Set To Make $250,000/year

John Rake

John Rake

Within just 6 to 8 weeks, I landed a $10,000+ annual client who initially came for a simple website. Nothing short of transformative.

Read on Trustpilot
Jason McCoy

Jason McCoy

I joined because I wanted a real plan for getting more clients and building a reliable business. No other community like it.

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Melanie

Melanie

I spent so much money last year on a different mentor that spent half of a fraction of the time you do paying attention to me. I feel so good working with you and I actually feel like you care.

Read on Trustpilot

Disclaimer: Individual results depend on effort, market, and other factors. These testimonials represent individual experiences and are not guaranteed.

Read more reviews on Trustpilot →

Stacked In Your Favor

Personal mentoring is real money, especially if your business isn’t where you want it to be yet. So here’s how I’ve structured this to make sure you’re protected.

No contracts. No long-term commitment. A $10,000 revenue guarantee. The only way this doesn’t work is if you quit. As long as you show up, I show up.

INVESTMENT

$750/month

Six months. No contracts. Pause or cancel any time. Complete all six months to unlock lifetime access to all current and future course content and the $10,000 guarantee.

$10,000 New Revenue Guarantee

I guarantee you will generate at least $10,000 in new revenue within your first six months, or I’ll keep working with you at no additional cost until you do.

What Happens Next?

I’ll get notified when you join and will message you through your DoubleStack dashboard with a link to schedule a one‑hour 1:1 Private Coaching Zoom Call with me to map out your fastest path to new revenue.

Join DoubleStack

AVAILABILITY

DoubleStack is limited to 50 members to ensure 1:1 personal access to me.

There are currently 47 active members. When all 50 spots are filled, new members join a waitlist.

DoubleStack is a smaller community because I personally coach each member. That’s the whole point.

Have Questions First?

If you still have questions, book a call with me or send me a message. You’ll get a straight answer either way.

Book a Call With Lee

or send me a message

Frequently Asked Questions

Courses give you content and leave you alone. DoubleStack gives you a mentor. You message me daily in your personal dashboard. I respond throughout the day. We have weekly live Zoom calls. I help you write proposals, review your website, practice your sales calls, and work through every challenge as it comes up. The playbooks and guides are there as reference material, but the mentorship is what drives results.

Your membership in DoubleStack covers both the business side (getting clients, closing deals, pricing) and the execution side (delivering results, technical implementation, fulfillment). That’s literally where the name DoubleStack comes from. You need both stacks to succeed.

You get three levels of support.

Fully Documented: The Local Authority Blueprint is the core system you’ll implement for clients, but beyond that you get dozens of playbooks and how-to guides covering everything from implementing lead magnets, email nurturing sequences, and AI prompts to streamline your business. I’ll point you directly to what you need, so you don’t waste time sorting through course content.

Real Time: The live DoubleStack community is where you stay on the bleeding edge of constantly evolving topics like SEO changes, ad strategy shifts, and AI tools. If it affects local digital marketing, we address it in real time so you’re never behind.

White-Label Teams: Offer full-service marketing without doing everything yourself. Our teams are available to handle ads, SEO, and social media under your brand so you can serve more clients, earn more revenue, and generate more powerful results than ever before.

When you join DoubleStack, you get access to our professional teams for SEO, Google Ads, Meta Ads, copywriting, and social media management. Our white-label teams are all DoubleStack grads. So, they know the details about what we’re doing and how our systems work. We’ll even help you land clients by making “How We’ll Rank You” videos for free that you can share with your clients.

Great! Most members do. We’ll look at your current client base, identify upgrade opportunities, and build your Local Legends pipeline on top of what you already have. Some of the fastest wins come from restructuring what you’re already doing.

You can make good progress if you have at least 10 hours per week that you can devote to DoubleStacking your business. The Local Legends outreach system takes less than an hour a day. Most DoubleStackers are building up new business alongside their existing client work.

No. A growing number of DoubleStackers are using AI tools and platforms other than WordPress. What matters is that you can build websites following the DoubleStack blueprint for site structure and SEO. The system is platform agnostic. Some DoubleStackers use the ready-to-install WordPress starter sites. Everyone else mirrors the structure in their own tools.

Local Legends is designed to get you leads locally. You’re featuring businesses that serve your area, so the spotlight has real value for them. This is the fastest way to start landing clients.

The Local Authority Blueprint works for any local service business anywhere. If you land a client outside your area through referrals or other channels, you can absolutely serve them. Your client base doesn’t have to stay in your backyard.

Most members start booking spotlight calls within the first month. Client revenue depends on your consistency and your market. Every DoubleStacker is responsible for their own success, but the $10,000 new revenue guarantee means I’m committed to working with you until it happens.

That’s what the guarantee is for. If you don’t generate at least $10,000 in new revenue within six months, I keep working with you for free until you do. I’ve been mentoring web designers for over 8 years. The system works. But if for some reason it doesn’t work for you, I don’t stop until it does.

I hear this almost every day. Most programs sell you content and disappear. DoubleStack is the opposite. You’re working directly with me, personally, every day. I have a $10,000 guarantee on the line. My Trustpilot reviews are public. My YouTube channel has over 15,000 subscribers watching me teach this stuff in real time. This is not a faceless company selling a product. It’s me and you working together on your business until it works.

After you complete all six payments, you unlock lifetime access to all course content, playbooks, and how-to guides. The active mentorship and community access continue as long as you’re a paying member. Many members stay well beyond six months because the ongoing coaching continues to drive growth. After the first six months, the price drops to $199/month.

Yes. There is no contract. If you need to pause or cancel, you can at any time. Pausing freezes your billing and your six-month timeline until you reactivate. Note that community access is paused too until you resume. After you complete all six months, you unlock lifetime access to all content.

Lee Blue

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Web Designers on YouTube

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YOUR MENTOR

About Lee Blue

I started my web design business in 2002 and have spent over 20 years mastering the art of local marketing. I’ve watched the web design industry reinvent itself multiple times. DIY site builders. Template marketplaces. The mobile revolution. Social media marketing. And now, the world of AI.

When clients stopped buying stand-alone websites, I built a local marketing system. When business owners started ignoring web designers, I built a lead generation engine that shifted the focus to increased visibility. When clients started needing ads and SEO on top of web design, I built a team to handle those so I could focus on design and conversion rate optimization, which is what I love the most. Now, I want to give all of that to you.

The web design industry is going through its biggest shift yet. Those of us who are adapting are winning big. I’ve spent 8 years helping people make this shift. That’s what I want for you.

Your Next Step

If everything on this page resonates with you, create your account and let’s get to work.

Join DoubleStack

If you want to watch the Local Legends training first, enter your email at the top of this page.
If you’ve already watched it and have questions, book a call.

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